Purpose Statement

The Strategies to Overcome and Prevent (STOP) Obesity Alliance is a collaboration of consumer, provider, government, labor, business, health insurers and quality-of-care organizations united to drive innovative and practical strategies that combat obesity.

The Alliance's goal is to help reverse America's rising trend in obesity and related conditions such as diabetes, heart disease, and certain cancers by:

• Identifying and breaking down cultural and systemic biases around obesity;


• Re-defining success as sustained weight loss based on health rather than only by societal norms;


• Highlighting research-based initiatives and technologies to improve prevention and care; and


• Identifying, recommending and promoting innovations in community, employer, and healthcare delivery and financing systems.

The STOP Obesity Alliance will foster change in society's perceptions of, and approaches to, preventing and treating obesity in the context of the real-world environment in which we live.